|Founded in Stoke-on-Trent in 1924 by Harry Grosberg, Belstaff's original product line consisted of waterproof garments for men and women. They soon became the first company to use a fabric that was totally waterproof but breathable, the now famous 'Wax Cotton'. With this material, Belstaff specialised in the creation of high technology wear for motorcyclists.|
The famous Belstaff Trialmaster jacket has been worn by generations of motorcycle enthusiasts including Sammy Miller and Phil Read who always wore it when competing in Grand Prix races. Belstaff's big break came in 2002 when Balenciaga and Gucci referenced the 1953 leather Panther jacket in their collections, encouraging fashionistas to rediscover the brand. Celebrities have caught on, too.
George Clooney, the Dalai Lama, Noel Gallagher, Will Smith, Kate Moss, Jamie Oliver, Britney Spears, Jude Law, the Chili Peppers and Milla Jovovich all wear Belstaff religiously. Protection, durability, comfort and style have been key to Belstaff's philosophy since its first jackets were produced for the military in the 1920s. Ongoing technological advances with high-quality materials have enabled Belstaff jackets to continue to stand up to the most extreme conditions, whilst maintaining genuine comfort and classic style.